Blue Oasis, Online Marketing Greenery

It was 31st December and we had a little gather around at some cafe nearby my office. It’s packed with people as it was the day everybody celebrated of getting 1 year older. I was running a little bit late, my friends were waiting and the 1st floor open area. Pin was with me. We settled down and ordered some drinks.

Not so long after, I realized it’s a bit hard for me to listen to what my friends are trying to tell because there are people singing live with the speaker at full volume. We had to yell at each other. So we kindly ask the waiter to come over and help us turn down the volume a little.

We spoke to different waiters 3 times. The 1st one and the 2nd one did nothing. The 3rd one was telling us to bear with the volume because they wanted to attract the passerby’s attention. It is a good try for a newly opened cafe but at wrong timing. The cafe is packed with people hoping to enjoy themselves but the volume is just over the top. Which one comes first? Serve your client at your best, or attract more attention to the cafe? Increase traffic? or increase conversion?

A few weeks after the new year celebration, i saw photostated flyers all over the place. Introducing set meals, 9.90 with whole bunch of things to choose. Good price, bad impression. Their strategy doesn’t appeal to me. What more they can offer if they couldn’t serve their customers well enough?